Consumer brandLive
Jesus Take The Wheel
A consumer brand for people who commit before they have all the answers.
Very Good
Not just good. O'Leary Good.
A family-owned company building useful businesses, practical AI solutions, and prosperity worth passing down.
Founded and led by Maria O'Leary
The family
Good ideas run in the family.
We turn "hear me out" into real companies — and occasionally make Mom proud.
Maria leads. Dano builds quietly in the background. Kaitlin runs workshops and keeps the operation honest. We are not a typical agency; we are the people who show up to dinner and leave with a business plan on a napkin.
That is the O'Leary way: credible enough to hire, human enough to remember.
Maria O'Leary — founder, head of the family business
AI tools
The tools are here. The workflow isn't.
Most teams already pay for powerful AI. We make those tools work together — and make them run the business.
Claude
Thinking & customer work
We connect Claude to your data and processes so it writes, answers, and follows up inside your workflow — not in a chat window.
Codex
Building custom software
We turn Codex from a coding assistant into a shipping machine: internal tools, automations, and integrations your team can actually use.
Lovable
Shipping internal tools fast
We design and deploy real apps and customer interfaces in days, then wire them into the rest of your operation.
Good Work
Turn your AI tools into a working system.
Most teams already pay for Claude, Codex, Lovable, or other AI tools. Almost none have turned them into a real operating system. We close that gap — finding the leverage, building the workflows, and leaving your team with something they can actually use.
Good Work Audit
$1,500
We find the five places Claude, Codex, Lovable, or your existing AI tools create the most leverage — and build one working example before you buy the next tier.
- Interviews with you and 2–3 of your team
- The 10-Hour List: where your time actually goes
- One live, working AI example — not a slide deck
Good Work Sprint
Start here$5,000
Hand us the repetitive work you hate. We rebuild 2–3 workflows using your AI tools and give them back running, documented, and trainable.
- 2–3 live workflows in about two weeks
- AI workspace, prompts, and knowledge sources set up
- SOPs, staff training, and privacy guardrails
- Before-and-after measurement
Business Brain
From $7,500
Stop running your company out of your head. An AI operating system built on the tools you already pay for.
- Your products, customers, processes, and voice, organized
- Ask it: what needs my attention, prep me for this customer
- Ongoing improvements from $1,000/mo
Good Ops
$1,500–$3,000/mo
Your fractional AI operator. One bottleneck removed, one capability shipped, every month — without adding another full-time hire.
- One workflow improved each month
- New capabilities built as you need them
- Team training and measured impact
Before
Claude drafts sit in a chat window while the team does the real work elsewhere.
AfterClaude writes inside your workflow with the right context, files, and follow-ups — where your team already works.
Before
A developer asks Codex for code that never makes it past a local folder.
AfterCodex ships a working internal tool, tested, documented, and connected to your data.
How we work
Simple intake. Real prep. Maria shows up ready.
01
Casual intake
A short call or form. No pitch deck, no homework.
02
Research
We map your workflows, bottlenecks, and the work that hurts before we show up.
03
Discovery
Maria leads a working session to confirm the real pain and the real opportunity.
04
Workshop
Maria and Kaitlin O'Leary run a focused build session. We bring in outside facilitators when it makes the work better.
05
Build
Workflows go live, your team is trained, and we measure before-and-after.
Who this is for: owner-operated businesses already using AI tools like Claude, Codex, or Lovable — but still running the company out of email, spreadsheets, and chat threads.
What we do
Three ways we put the good to work.
01
Turn AI tools into operations
We connect Claude, Codex, Lovable, and the tools you already pay for into workflows that run the business — not just draft it.
02
Invest in owner-operated businesses
We put capital into businesses we believe in, with patient expectations and a long horizon.
03
Build community brands
We start and operate consumer brands and community ventures ourselves, from first idea through launch.
Our work
What we're building right now.
Sport & youthComing soon
The Town FC
A local football club built around community and youth development.
About
Maria O'Leary
Founder — O'Leary Good
Maria is the founder and public face of O'Leary Good. She leads discovery for owner-operated businesses ready to fix their ugliest workflows.
She works alongside Kaitlin O'Leary, Workshop Director & Operating Partner, and a small research and builder team that preps every engagement before Maria shows up.